The Trent advantage
Master the tools and strategies needed to excel in digital marketing with this two-year postgraduate certificate at Trent’s Durham GTA campus. Learn to create impactful campaigns, connect with audiences, and succeed in the fast-paced world of digital marketing and social media with hands-on learning and expert guidance.
Program Description
Dive into the fast-paced world of digital marketing, learning how to craft strategies, build brands, and analyze online campaigns. This program combines creative and technical skills with hands-on experience to prepare you for leadership roles in this evolving field.
Key Program Features
- Strategic Marketing Skills: Learn to create and execute impactful campaigns across digital platforms, including social media, email, and e-commerce.
- Technical Expertise: Build proficiency in SEO, analytics, content creation, and digital advertising tools.
- Creative Problem-Solving: Develop innovative marketing strategies that drive brand growth and audience engagement.
- Location Advantage: Study in the Durham Region, part of the GTA—Canada’s business and technology hub—just 40 minutes from downtown Toronto.
Graduating from Trent this year?
As a 2025 Trent grad, you qualify for direct admission to our postgraduate certificate programs starting in September. To apply and register, just send a confirmation email to admissions@trentu.ca from your Trent University account. We will waive the application fee.
Learn More
Download our flyer to learn more about this program.
Popular courses
- SEO & Social Media Marketing
- Digital Marketing Strategy
- Content Creation and Strategy
- Analytics and Data Visualization
- E-Commerce Marketing
Program Details
- Postgraduate Certificate
- Trent's postgraduate certificate programs are designed to complement the skills and knowledge acquired through the completion of an undergraduate degree to boost your professional skills for in-demand fields.
- Where can I study?
- Durham GTA
- Program Length
- Two years
- How can I study?
- Full time
- When can I start?
- Fall
- CIP Code
- 52.1404
- Three Year PGWP Eligible?
- Yes
Career Experience While You Learn
Gain career experience while earning academic credit with guaranteed experiential learning during your program.
You don't have to wait until after you graduate to put your education to work. Every program includes experiential learning opportunities where you will get hands-on professional experience in your field of study.
Featured Experiences
- Real-World Marketing Projects: Design and implement marketing campaigns using industry-standard tools and platforms.
- Creative Content Development: Build expertise in crafting impactful digital content for social media, websites, and email marketing.
- Networking Opportunities: Participate in events, mentorship programs, and résumé-building workshops to connect with industry professionals.
- PGWP Eligible: Earn your two-year postgraduate certificate while unlocking opportunities for Canadian work experience through a Post-Graduation Work Permit.
Opportunities
- Community Research Project
- Field Experience
- Paid Internships
- Study Abroad
- Volunteer Opportunities
Did you know?
Trent is #2 in Canada for Overall Reputation
Trent is #1 in Ontario for Highest Quality
95% of Trent Grads are Employed Within Two Years
Admissions
Trent’s postgraduate certificates are available to students who hold an undergraduate degree from any accredited university.
Canadian students: Apply with Trent’s free application form on myTrent
International students: Apply using Trent’s discounted application form on OUAC
International students enrolling in this postgraduate certificate program are eligible to apply for a postgraduate work permit. The Digital Marketing program belongs to the 52.1404 Classification of Instructional Programs (CIP code).
Learn more about CIP codes and program eligibility for postgraduate work permits.
Career Paths
The Digital Marketing postgraduate certificate program at Trent University’s Durham GTA campus prepares graduates for success in the evolving digital marketing landscape. By blending business strategy, creative content development, and technical web skills, this program equips students to excel in a wide range of roles.
Explore marketing-related resources and events through the Canadian Marketing Association (CMA) to stay connected with the industry.
- Digital Marketing Specialist
- Social Media Manager
- Content Marketing Strategist
- Search Engine Optimization (SEO) Specialist
- E-Commerce Marketing Specialist
Featured Career
Digital Marketing Manager
As a Digital Marketing Manager, you’ll design and implement comprehensive digital strategies to grow brand awareness and generate leads. Responsibilities include planning and executing campaigns, managing social media channels, analyzing performance metrics, and collaborating with teams across an organization.
Success in this role requires a combination of creativity, technical proficiency, and strong analytical skills. Staying ahead of emerging digital platforms and optimizing user experiences are essential for career growth. Digital Marketing Managers often advance to leadership roles by showcasing expertise in data-driven decision-making and innovative marketing approaches.