Don Tapscott

Macrowikinomics: Rebooting Business & the World

Wednesday, February 9, 2011

7:30 pm

Wenjack Theatre, Otonabee College

Symons Campus, Trent University

Global business leader and Trent alumnus’ will be talking about his newest book, which was on the list for Financial Times and Goldman Sachs Business Book of the Year 2010.

There will be a book signing, book sale & reception following the presentation.

For more information on the lecture please call 705-748-1011 ext. 6162

In Macrowikimonics Don Tapscott shows us that the institutions that have served us well for decades seem unable to move forward. We have reached an historic turning point: cling to the old industrial model or grasp the powerful new model of economic and social innovation that is sweeping across all sectors - from finance to health care, science to education, the media to the environment.

Macrowikinomics is expected to be as influential and successful as his 2007 Bestseller, Wikinomics: How Mass Collaboration Changes Everything. The question is now posed: How must our institutions change for a new century, new media, new generation and a new economy?

One of the world's leading authorities on business strategy and how information technology changes business and government, Mr. Tapscott credits Trent's influence in developing his global awareness and passion for social change.

Don Tapscott and Ana Lopes established the Tapscott-Lopes Lecture to bring prominent speakers to the Trent and Peterborough community who will address issues of values and ethics as they pertain to business and society.

For more information, please see www.macrowikinomics.com

Praise for Macrowikinomics: Rebooting Business and the World

"Tapscott and Williams's insights about the power of collaborative innovation and open systems, and their call to 'reboot' our institutions - business, education, media, government - haven't come a minute too soon.  Macrowikinomics inspires by chronicling these pathbreaking developements and pointing the way forward for all of us." - Eric Schmidt, CEO, Google

"Solid, hardwired, rigid approaches to business are rapidly giving way to the fluid, open, flexible in literally everything we do and with ramifications we are all grappling with. Don Tapscott and Anthony Williams have been vocal, inspirational leaders in opening our eyes to these changes and helping us all think through the possibilities for change." – Robert Pitfield, EVP, International Banking, Scotia Capital

"Don Tapscott and Anthony Williams keep on getting ahead of the curve. They have done it again with Macrowikinomics!” – Gerry Schwartz, Chairman & CEO, ONEX

"Tapscott and Williams are the world’s foremost thought leaders where human behavior, digital innovation and societal challenges intersect. Each of us—whether leaders of global institutions or individual citizens of the world—would be wise to follow their counsel." – Brian J. Dunn, CEO, Best Buy Co., Inc.

"A masterpiece. An iconic and defining book for our time. Macrowikinomics shows us a future ready to be shaped (and saved) by a global network of extracurricular thinkers. Take heart and take heed. Technology has shrunk the world so we can grow it anew. And the seeds are all in here." – Mark Parker, CEO, Nike Inc.